CinemaNext saw quality improve since collaboration with Cleaning Masters started
“The good communication and follow-up give us peace of mind”
Do you sometimes go to the cinema? Do you ever consider what is behind the (cinema) screens? Projection devices, audio systems, cinema equipment, 3D projection systems, and so on. Your cinema visit involves a whole laundry list of equipment and services. This is where CinemaNext comes in. This company, with its origins in Liège, operates in as many as 20 countries and is burning with ambition. “We would like to become the market leader in cinema services,” says Laura De Cort, Supply Chain Manager at CinemaNext, who started working with Cleaning Masters in 2021.
“What makes CinemaNext so unique? We offer different brands. We are not a seller of one brand, but the best brand according to our customers’ needs. Along with cinemas, we also think how we can help them make the ecological switch,” says Laura.
“In 2021, CinemaNext came to Cleaning Masters. “We were looking for a partner who delivers quality work at a fair price. That’s how we came into contact with Cleaning Masters, the cleaning division of Multi Masters Group. In fact, the start-up went so smoothly that our own staff didn’t even notice. Except that the quality improved, of course,” Laura claims.
Cleaning Masters deliberately chooses to deploy the same people in the same place every time. “For me, that is a guarantee of quality. Over time, you also build a long-term relationship with the cleaners this way. They know the building, the people and the habits. That works much easier. And if we have a special request, we can submit it via Multidesk, Multi Masters Group’s communication platform.”
Always friendly
“The fact that the cleaners are always the same people also ensures that we see them regularly. Up to three times a week even. I sometimes take the time to catch up with them in the evening, then stay a bit longer. They are always friendly, which is very nice.”
“Sustainability is very close to our hearts as an organisation.”
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Peace of mind
What also satisfies Laura is the follow-up to the cleaning. “We have a stable team of very pleasant people and I am in regular contact with Francesca, my contact person within Multi Masters Group. There is good follow-up, which I personally find very important in a collaboration.”
“It happens that we are occasionally contacted by competing cleaning companies. But we are aware that it is not just about price. Of course, we expect a fair price, but having this smooth communication and follow-up with it gives us peace of mind.”
“I feel that I am heard. If I have questions, I get a quick answer every time.”
A long-term vision
Laura notices that she is being appreciated as a customer. “I feel that I am heard. If I have questions, I get a quick answer every time. At one point there was a cinema that needed urgent cleaning. Then we hastily asked if Cleaning Masters could still take care of this. Within a day, everything was ready.”
Altogether, the smooth communication, follow-up and quality, ensures that CinemaNext and Cleaning Masters can build a long-term partnership. “And who knows, maybe in the future we can think about the additional services offered by Multi Masters Group. Here, I spontaneously think about the maintenance of our outdoor areas,” says Laura.
About CinemaNext
- Supporting cinema industry in installation, monitoring, maintenance and selling of equipment
- Largest company for cinema exploitation in Europe, the Middle East and Africa
- Head office in Liège-Blégny and 26 offices spread across Europe, the United States, Africa, the Middle East and Central Asia
- Partnership with Cleaning Masters for regular cleaning and provision of sanitary supplies at its headquarters
